Our business was started by our founders with an objective to be a one-stop solution provider by offering ecologically sustainable and nutritionally balanced products to the farmers.
We are an agri-input manufacturer offering soil health management, crop nutrition and crop protection products focussed on tech-based farmer driven solution approach, wherein we mainly offer ecologically sustainable and nutritionally balanced products based on our R&D. We manufacture, distribute and market a wide range of product categories consisting of (a) soil health management products; (b) crop nutrition products; (c) bio stimulant products; (d) bio pesticide products (e) Integrated Pest Management (IPM) products; (f) new technologies; and (g) crop protection products. Currently, the crop protection products are manufactured by our subsidiary Nova Agri Sciences Private Limited.
We have received a total of 629 product registrations comprising of 7 registrations in the soil health management category, 168 registrations in the crop nutrition category, 4 registrations in bio pesticide category and 450 registrations in the crop protection category. We have applied for 53 registrations for new products across various categories in the name of Nova Agri Sciences Private Limited (NASPL) and 26 new registrations in the name of Nova Agritech Limited (NATL).
We market our products through our extensive dealer network comprising of approximately 10,900 dealers out of which approximately 6200 dealers are active dealers Our dealer network is currently spread across 16 states of India namely Andhra Pradesh, Telangana, Maharashtra, Karnataka, Madhya Pradesh, Rajasthan, Chhattisgarh, Tamil Nadu, Uttar Pradesh, Odisha, West Bengal, Bihar, Gujarat, Jharkhand, Uttarakhand and Jammu & Kashmir and 02 in Nepal. We have also entered into marketing, distribution and supply agreements with certain third parties in Bangladesh, Sri Lanka and Vietnam and are currently awaiting the necessary permission to start business in these jurisdictions.
We have a dedicated in-house Research and Development (“R&D”) facility and a Quality Control / Quality Assurance facility at our manufacturing facilities to support technology transfer for new products and on-site process improvement incubation centre. We also have tie-ups with various universities to get access of process know-how, innovation, R&D, knowledge transfer, technology transfer, product transfer, credit support, man power, development, etc.
We run a farmer outreach program called Nova Kisan Seva Kendra program (NKSK) through which we educate farmers on various crop management practices. Our NKSK team compromises of NKSK Coordinators who are all agri-graduates, Kisan Mitras, and Kisan Sevaks catering to farmers in different states. The key objective of NKSK is to provide farmers with need-based solutions, products, technologies, methodologies, knowhow and usage skills thereby enhancing farm yield. The advantage of these dedicated teams is that they can understand the local language of the farmers and are trained to identify the problems in field and are skilled to give solutions, thus creating an emotional connect with the local farmers and providing ease of solutions. We also provide farming inputs to farmers regarding the appropriate amount of dosage and application of our products through our IOT based solutions such as the soil health scanning device called “NOVA BHUPARIKSHAK and also the drones called as “NOVA AGRIBOT”.